How to write standard SEO content for beginners from A to Z

Writing standard SEO content is one of the skills that many content marketers need. So, How to write standard SEO content is how?

Understanding what is standard SEO content?

Before learning how to write standard SEO content, you need to understand the concept of SEO. These are the content produced and used to post on the website, ensuring the criteria given by search engines to evaluate a user-friendly article. Such articles are known as standard SEO articles.

How to write standard SEO content with 5 steps for newbies

When learning about how to write standard SEO content today, there are many different guidelines. However, for those who are new to learning about how to write standard SEO content, let’s immediately learn the 5 basic steps as follows:

Step 1 – Choose the topic of the article

Choosing a topic is the first step you should take when looking for how to write SEO-friendly content. There are many ways you can choose the topic of your post. Eg:

  • Choose a topic according to the product or service that the business is doing.
  • Choose topics according to the purpose of writing articles, for example, product introduction articles, useful sharing articles, etc.
  • Based on customers and choosing according to their needs, who is your target customer,…
  • Identify insights and select article topics according to each customer’s insight.

Step 2 – Identify user intent

Once you have the topic of your article, you will need to research keywords that match those topics. Keyword analysis and research are important steps when you are looking for how to write standard SEO content. The keyword research process will help you find valuable keywords and make SEO purposes more effective.

After you have a keyword identity, you need to determine what the intern of the user with that keyword is. The intent is the user’s search intent when searching for that keyword on a search engine.

Step 3 – Make a basic article outline

Once you have determined the user intent, you need to outline and structure the standard SEO article. The outline and structure will help you visualize the content that you will present in the article. In the process of making an outline and structure, you should note:

  • Stick to Intent and User Insight.
  • Should optimize the structure, and outline according to the provided SEO checklist.
  • Do not present too much unnecessary content. Normally, a structure and outline should only have 7 contents (7 H2) or less to be appropriate.

Learn more: Where should an SEO Freelancer find a job? TOP addresses should not be missed

Step 4 – Add content, complete the article

Once you have an outline and structure, you will begin to add content to the article. With the content of the article, you should note the following issues:

  • Use style and language appropriate to the target audience. For example, for technical and data-oriented products, you should use a clear style, easy-to-understand language, give priority to providing data, etc.
  • Note that you should not write too long sentences, or present too long paragraphs in the article.
  • When finishing, it is necessary to check for problems such as spelling, presentation errors, etc. and correct them completely before coming to the final step.
  • Provide valuable content, do not copy from other articles.
  • Always have a CTA (Call to Action) at the end of your article.

How To Write Standard Seo Content For Beginners From A To Z

Step 5 – Optimizing SEO factors in the article

After you have a raw article, you will start optimizing the article according to SEO standards. Usually, the requirements related to standard SEO articles will be provided by businesses and customers. However, you can also refer to how to optimize SEO articles as follows:

  • Title: Add keywords if not available, and shorten the length according to SEO standards.
  • Add a description of the article with a length of fewer than 140 words, and add keywords to the article.
  • Optimizing title tags H2, H3,… or other sub-headings. The optimization process will usually be to add keywords to each matching tag.
  • Adjust the keyword density in the article. You need to add/remove keywords in the article to reach the standard of 1-5%, preferably 3%.
  • Add internal links, and backlinks to the article.
  • Design, and search for images, and videos to add to the post.
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